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Brand portal services - secured hub for your brand assets in one place

If you work for an international company with thousands of brand assets distributed among hundreds of people, and you’re looking to organize and manage these files efficiently, a brand portal is the ideal solution for you.

Learn how to most efficiently secure all your assets and maintain brand consistency.

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What is a brand portal?

A brand portal is a type of digital branding hub that allows you to spread brand knowledge through your company’s whole community and share brand assets that are always up to date and approved. It consists of two fundamental components:

Brand principles and guidelines

– so that your community knows how to use materials such as logos, designs and typography in variety of branded media.

Digital Asset Management System (DAM)

– a digital media library where all approved and ready-to-use brand assets are organised.

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Key benefits of Brand Portal

  • 24/7 SECURED ACCESS

    Brand portals offer 24/7 access to authorized users, allowing seamless sharing of brand assets. They provide secure access for both internal and external audiences, enhancing product experience management by expanding asset reach across various channels.

  • POWERFUL SEARCH OPTIONS

    A brand portal eliminates the hassle of searching for the latest assets by offering lightning-fast, precise search options, including bulk SKU search, keyword search for product attributes, and filtered search by categorizations.

  • SAVING TIME

    Employees often spend a substantial portion of their time looking for resources and asset retrieval. With a Brand Portal, all files are well organised, with no multiplied copies, so that browsing and sharing them is only a matter of seconds.

  • SAVING MONEY

    Our solution is cost effective and can boost your ROI. A simple Brand Portal can cost a similar amount to producing a brandbook as a PDF. Since it offers unlimited, real-time editing, it’s also beneficial in the long run (maintenance).

  • CONTROL

    With a Brand Portal, you won’t lose any important files. Moreover, it enables easy access and usage rights control to ensure correct access and GDPR compliance.

  • NO MORE DUPLICATION

  • BRAND CONSISTENCY

    With guidelines and an approval workflow, all materials are on brand, which means that hundreds of employees can use them without harming brand consistency.

  • CENTRALISED MANAGEMENT, DECENTRALISED USE

    Managing the brand portal and resources, such as file approval, at a central level is completely easy and scalable. Meanwhile, employees can customize and order marketing materials locally.

Who can benefit from a Brand Portal?

The Brand Portal serves as a valuable resource for both internal departments within the organization and external stakeholders. Let’s explore who can benefit from this powerful tool.

  • internal employees 

    All stakeholders within the ecosystem of the organization have access to the Brand Portal, which acts as a central platform and ensures the availability of consistent brand assets and guidelines.

  • Distributors and retailers

    Distributors can only access the brand portal, which gives them access to the most recent promotional materials, product details, and brand guidelines. This makes it easier for information to flow smoothly.

  • Journalists and media

    By providing media professionals with immediate access to precise brand information, premium imagery, and pertinent news updates, the brand portal optimizes promotional efforts and ensures accurate brand representation.
Working with Admind means having peace of mind. In a project with so many levels of complexity is essential to have a solid agency to rely on. No matter the task, the team was always present when we needed support.
Working with Admind means having peace of mind. In a project with so many levels of complexity is essential to have a solid agency to rely on. No matter the task, the team was always present when we needed support.
Antonietta Alocca, Head of Brand and Partnership at Accelleron

Why choose Admind to implement a Brand Portal?

We are an international, award-winning branding agency, boasting top-tier creative talent sourced from across the globe, and we demonstrate our expertise through our valued partnerships with industry leaders worldwide.

  • Solution tailored to your needs 

    There is plenty of software to build a Brand Portal: Adobe Experience Manager, Bynder, Frontify, Templafy. We know them all and help you choose and implement the best option for your needs.

  • Easy and fast implementation

    Developing a Brand Portal can be an essential part of the rebranding process. From design to implementation, brand helpdesk, and digital platforms, our team will effectively implement a Brand Portal for you at every stage.

  • Holistic brand advisory

    Our capacity lets us take holistic care of your brand. We start with the guidelines creation, through a Brand Portal implementation, to advisory, file approval, and providing training on brand.

  • Ordered files

    During the brand center implementation, we provide a clear portal structure and a standardised file nomenclature. This results in order and easy finding of resources.

  • Better team collaboration

    In the Brand Portal software, we set up a workflow for file approval, as well as others to support more efficient collaboration between teams.

  • Global excellence

    Through guiding global brands to success, our agency has propelled branding projects across 70 different markets embodying the essence of your company in every unique cultural context.

Solution tailored to your needs

Discover our expertise in creating and managing the most crucial brand management platforms.

  • Over 60 guideline pages for 3 different brands
    Over 83000 users and 6 content editors
    3 different access levels
    12 custom developed content components

    Most important extra features: training page, best practice gallery, template finders

  • Over 11000 assets
    Over 81000 users, 6 admins
    5 different access levels
    3 levels filter architecture

    Most important extra features: assets versioning, terms of use transparency, web-to-print module

  • Over 30 guideline pages
    3 libraries with total number of:
    – users: 1200 and editors: 40
    – assets: 3000
    – 25 collections of assets
    9 different access levels
    6 browsing filters and over 10 custom metadata fields structure

    Most important extra features: waiting room, download for request, AI extensions

Watch an interview with our expert to learn more about Brand Portals

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Brand Portals are easy-to-use but difficult to understand. Luckily, Bartłomiej Witek, Senior Brand Consultant at Admind, is ready to address all your questions.